Here’s a small sample of the work I’ve created for clients in the past. If you’d like to see more or learn additional details about these projects, please contact me.
Blog Posts
I have assisted many clients and employers with building and maintaining blog content that is engaging, SEO-friendly and mindful of overall business goals. Here are few examples of posts I’ve written, categorized by the type of client:
Real Estate Group|| Financial Services Firm || Cancer Research Center
Fundraising Campaign || University Economic Development Collaboration
Cause Marketing Campaign
I developed and created content for a cause marketing campaign for an employer supporting Meals on Wheels. This included web content, a press release, advertising copy, social media content, and ongoing project management.
E-Newsletter [PDF]
I worked closely with the client to develop the strategy, tone, and content of this weekly newsletter with their key business goals in mind.
Public and Media Relations
In a 24-hour news cycle, cutting through the noise can be difficult. I understand how to create distinctive press outreach materials to effectively build and maintain media relationships. Here are a few examples.
Client Re-branding Announcement
Economic Development Program – UB
Community Partnership Announcement – UB
Patient Program Announcement – Roswell Park
Non-Profit Organization Launch [PDF]